The makers of Dentyne chewing gum products would like to share a message with you about the Interwebs and social networking sites, such as Facebook, and other communicative technology, like instant messenger, that millions of people use.
That message to all of you is: You have no life. Watch and learn.
No seriously, what is the take-home message of these commercials (one above)?
What? TELL ME! What, Dentyne, I'm not really "living life" because I'm not trapped on some vaguely Scandinavian looking island with a bunch of posers who clearly all don't have jobs smiling a lot. My life is not fulfilled because I use instant messenger to talk to people I could call on the phone.
Worse yet, I don't even use instant messenger or Facebook or any of it and I'm offended! How dare you! How about you live your own life, Dentyne, and stop commenting about other people's, mmmmmmmmmmkay!?.
(Extra "mmmm's" for added annoyance factor).
OK, am I getting worked up over nothing or do you agree that these ads should be in the dictionary next to the word "condescension"?
James Gandolfini: 1961-2013
3 minutes ago







8 comments:
I see what you mean, Junior. I definitely see the condescending part, you know television needs to be over the top to make their precious point. But I do see the ads in the subway, and I must admit that they have a point: people have become a bit numb to actual human contact. People now don't even bother to break up with you in person, they text that shit! And I rather like the whole face time thing. But, the commercial is saying "get a life morons!" It would have a greater impact if they didn't use such impossibly remote people, places, situations, etc. But then again, it would be a lot more boring...
I agree with bunnilove about the trend towards non-active interaction. One of my employees quit by email! I guess at least I knew he wasn't coming back!!
I sort of like the ad. I think it's message is that voicemail, chat, instant message, etc. is nothing new. It is just a refinement (and a way for mega corporations to get rich off our backs with their gismos). [i just had to say that]
And as far as remote location shots, it draws me in to see somewhere beyond my cubicle or windshield. It sort of sets up the fantasy that "if I were only there, then I would be fulfilled".
OH! for a stick of Dentyne!!
That's funny, Westernnc! How our lives would be so much more special if we only had a piece of gum...that SPECIAL piece of gum...
Hey guys! Sorry I'm so late! It's been a crazy week! Hi bunnilove! Hi Dale! "Oh, for a stick of Dentyne!" Funniest line of the day!
And to you both I understand your points, I do, but something about it still smacks of "This is what you should be doing and because you're not then you have no life" and that really rankles me.
Maybe if they did it like archival footage of people kissing and playing sports and were like "This used to be an instant message. And if you do it again, be sure to chew some Dentyne!"
Or their slogan should have just been "Oh, for a stick of Dentyne!" and called it a day!
I rather like the vintage idea, it reminds me of the Techserve ads in the papers...you know the ones where people are dancing to the Charleston holding an ipod! Or something like that.
But you know Junior, your week may not have been so crazy if you had "a stick of Dentyne."!!!
LOL! bunnilove, I know those ads! They don't read condescending to me. I think that idea would annoy me much less (everything annoys me so we can shoot for the moon!)
And man, if I had a stick of Dentyne, I'd be lying on a bed laughing for no apparent reason with a dozen of my new friends! All my problems would be solved!
All problems solved is right! Where the hell were these ads when Bush was in the White house?
Guantanamo Bay...?
Iraq War...?
Recession...?
High Unemployment...?
Etc., etc.,...?
Sticks of Dentyne all around!!
So true bunnilove!
Post a Comment